5. URL optimization
First very important point: it's essential to have your own domain name if you want to get good referencing for your website... Addresses like perso.votre-fournisseur-d-acces.com/your-company/ or others are perfect at first, to test the network without any real strategy and create a website "just to see", but if you have any ambition on the Web and Internet, buy your domain name as soon as possible. The expense (between 10 and 20 euros per year, or even less) is a real investment. Don't hesitate for a second - you'll soon realize the radical difference it makes to your search engine optimization.
5.1 Domain name
A site's domain name is important for its SEO. Ideally, it should contain one or more words that best describe what the site offers on its pages:...
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URL optimization
Bibliography
- (1) - ANDRIEU (D.) - Charte de qualité et de déontologie sur le référencement de sites web. - (2000) site Abondance – https://www. abondance.com/20000922-36281-la-charte-de-qualite-et-de-deontologie-sur-le-referencement-de-site-web-est-en-ligne.html...
Websites
Search engines
Bing
Yahoo!
Economic data
(source : http://www.abondance.com )
Today, search engines account for almost the entire market share of traffic generated by search tools on a website. As a result, the impact of directories on site traffic has become minor.
It's also important to note that three search tools currently...
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