Article | REF: H7235 V3

Search Engine Optimization (SEO)

Author: Olivier ANDRIEU

Publication date: March 10, 2022, Review date: February 29, 2024

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5. URL optimization

First very important point: it's essential to have your own domain name if you want to get good referencing for your website... Addresses like perso.votre-fournisseur-d-acces.com/your-company/ or others are perfect at first, to test the network without any real strategy and create a website "just to see", but if you have any ambition on the Web and Internet, buy your domain name as soon as possible. The expense (between 10 and 20 euros per year, or even less) is a real investment. Don't hesitate for a second - you'll soon realize the radical difference it makes to your search engine optimization.

5.1 Domain name

A site's domain name is important for its SEO. Ideally, it should contain one or more words that best describe what the site offers on its pages:...

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