Article | REF: TE5885 V1

DMAM: digital media, metadata and management

Author: Jean-Noël GOUYET

Publication date: August 10, 2004 | Lire en français

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    1. Aims and objectives of DMAM

    Digital Media Asset Management (DMAM) manages both content (digital media data and metadata) and containers (formats).

    1.1 Contents

    – Data from digital media (audio, video, still images, teletext, subtitling strips), or media data, represent their essence, a term introduced by an EBU/SMPTE working group [3] , the European Broadcasting Union and the American Society of Motion Picture and Television Engineers. This data may be that of a piece of music or a television program, but also of a simple video clip, a short sound sequence, a photo, etc. The field of digital media is described in

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