Article | REF: AG6265 V1

Cross-modal interactions and practical applications in packaging design

Authors: Muriel JACQUOT, Yelena MARIC

Publication date: July 10, 2014

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3. Main intermodal connections between odors and senses

We will now turn our attention to highlighting certain intermodal correspondences between olfaction and our other senses. As we saw in § 2.4 , olfaction and taste are closely linked, both physically and psychologically. It is therefore not easy to study in detail how aromas and flavors interact to construct this unique notion of...

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Main intermodal connections between odors and senses