Article | REF: AG2020 V1

Innovation in the company

Author: Marc GIGET

Publication date: January 10, 2007

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AUTHOR

  • Marc GIGET: Professor at the Conservatoire National des Arts et Métiers

 INTRODUCTION

If we had to give a simple definition of innovation, it could be summed up as the integration of the best available knowledge into a creative product (or service) that enables us to go even further in satisfying individuals, while emphasizing that innovation is only truly achieved when it is integrated into reality, and thus accepted by society. This generic definition covers the essential components of the innovation process, a permanent challenge for the company, which is the key player.

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