Français
1. Current and diverse practices
1.1 Characteristics and paradoxes of current economic trends
Alliances and cooperation between companies seem to be part of a new phase in economic development, characterized by a high degree of hybridization of technologies.
-
Formerly
Initially, development was mainly the result of the application of a body of knowledge linked to clearly identified classical disciplines, those that form the basis of high school science teaching: mechanics, electricity, optics, chemistry and so on. Each of these disciplines has the potential for economic applications and innovations. Mechanics leads to the automotive industry. Chemistry leads to the detergent industry. Electronics leads to radio and television, and so on. In this...
The Ultimate Scientific and Technical Reference
This article is included in
Industrial management
This offer includes:
Knowledge Base
Updated and enriched with articles validated by our scientific committees
Services
A set of exclusive tools to complement the resources
Practical Path
Operational and didactic, to guarantee the acquisition of transversal skills
Doc & Quiz
Interactive articles with quizzes, for constructive reading
Current and diverse practices
Typology of collaboration strategies
Bibliography
Websites
• Study the cultural aspects linked to the success or failure of alliances, especially when the partners are from very different countries. See, for example, C. Barmeyer and U. Mayrhofer: "Management interculturel et processus d'intégration: une analyse de l'alliance Renault Nissan", revue Management et avenir 2009/2 http://www.cairn.info
...
The Ultimate Scientific and Technical Reference
