Article | REF: H7169 V1

Multipublishing. An Emerging Digital Publishing Delivery Ecosystem

Author: Olivier DELTEIL

Publication date: December 10, 2015

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2. Multicasting: definitions

Digital technology makes it possible to exploit content in a variety of ways, thus multiplying access to and consumption of that content. Publishing digitally means exposing content, but also, depending on the business models you wish to develop, making it easier to re-exploit, i.e. syndicating it, and broadening distribution channels.

2.1 Exhibit, syndicate, distribute content

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2.1.1 Digital content constantly on display in a variety of forms

Whether sound, text or image, digital content must...

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Multicasting: definitions