Article | REF: TE5898 V1

Digital Media & Artificial Intelligence (AI) : Broadcast – Journalism - Deepfakes

Author: Jean-Noël GOUYET

Publication date: November 10, 2022

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ABSTRACT

Artificial intelligence (AI) has experienced accelerated growth in the digital media field since the 2015s. This article offers a sample of AI applications in three different sectors and environments, with many examples. First, it presents AI applications in broadcasting from a functional and usage point of view. It then analyzes the functions of journalism for which AI tools can be a useful assistant. Finally, it provides an overview of deepfakes according to the types, the production techniques used as well as the technologies of detection and countering.

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AUTHOR

  • Jean-Noël GOUYET: Training engineer in digital media techniques and management - Former Research Manager at INA (Institut National de l'Audiovisuel)

 INTRODUCTION

Back in the 1950s, the pioneers of artificial intelligence assumed that learning and artificial intelligence (AI) could be performed by a machine. Since then, and especially since the 2000s, this sector of computing has experienced significant growth in all fields, and there has been huge human and financial investment by major players worldwide in the development of projects and products that include AI. In the U.S.A.: Google, Apple, Facebook, Amazon, Microsoft – and in China: Baidu, Alibaba, Tencent.

AI calls on a wide range of knowledge and technologies: cognitive sciences, learning modes and machine learning, automatic speech processing, signal and image analysis and processing, computer vision, robotics...

The aim of this and the previous article [TE 5 897] is to provide an overview of the quantity and diversity of AI applications in digital media, which have been multiplying since the mid-2010s.

The first article [TE 5 897] offers in three parts:

  • a review of the principles, components and techniques of AI, as well as its uses;

  • a sample of AI applications in the field of images (photo, film, video);

  • a sample of AI applications in the field of sound (speech, 3D audio, music).

This second article :

  • renders these and other AI applications in the broadcast and media industry at the functional and usage level (§ 1 );

  • focuses on two case studies:

  • journalism and AI (§ 2

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