2. Methods for achieving competitiveness

The purpose of the corporate project is to refine the company's mission and values. A company's mission is, of course, to ensure its continuity and future, while its values correspond to customer focus, shareholder satisfaction and employee fulfillment.

The corporate project formalizes and synthesizes the foundations of the company's culture, its market positioning, its experience and its strategy. In concrete terms, it integrates requirements such as reducing lead times, cutting costs and improving quality. Let's take a brief look at the methods and tools used to achieve these three objectives .