Article | REF: AG2300 V1

Aesthetics and Industrial Design

Authors: Claudia MOURTHÉ, Pierre-Henri DEJEAN

Publication date: July 10, 2009, Review date: April 3, 2018

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2. Issues

In order to identify the need for a frame of reference on aesthetic taste, it may be useful to consider the various issues that aesthetics represents in today's world. This will also give a first idea of the complexity of the issue.

2.1 Economic and social

As Raymond Loewy once said, "Ugliness sells poorly", thus affirming the economic consequences of a lack of interest that sometimes goes as far as refusal, testifying to a real malaise caused by the image conveyed by a product that is nevertheless useful. In this case, the primary economic failure, in terms of sales alone, is merely an indicator of a much deeper malaise.

Let's take the example of safety equipment, well known to ergonomists, but which...

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